Shoppers in China are getting rare discounts on iPhones as Apple faces growing competition from local brands. The four-day ...

Brands use consumer behavior analytics to understand purchasing patterns. This data drives decisions and strategies to ...

Gone are the days when wedding advertising revolved around glossy magazine spreads and television jingles. Today, the ...

Most change management is stunningly ineffective. Here's a middle-out approach that could improve your outcomes.

Top TV and streaming executives foresee greater AI use, progress in measurement and the impact of M&A in 2025.

BoAt’s “Aunti-Noise Cancellation” ad during the wedding season or Zepto’s “Sonpapdi Diwali” ads were ... compared to just 1.48% for macro influencers, the report says. Shopping Gets Personal In the ...

Reddit's unique, highly engaged user base and authentic content drive growth and attract advertisers. Click here to find out ...

Apple arrived midway through a heated AI arms race, but It had two huge advantages over its rivals. One is a "secret weapon," and the second is evident to iPhone users.

Susan Wojcicki is remembered for her legacies at building Google and YouTube while Leonard Riggio will always be associated ...

Sight Scotland and Sight Scotland Veterans have unveiled an ambitious new three-year strategy aiming to transform the lives ...

Sudhir Jha, Manager, Content Strategy at dailyhunt, pens down his thoughts for news apps to adapt to an era where relevance is the currency of attention ...

We recently published a list of Top 12 Luxury Stocks According to Hedge Funds. In this article, we are going to take a look ...