Have you ever seen a funny advertisement that makes you laugh, blush, or even think a little? Well, condom ads are often like that. They use clever jokes and catchy lines to grab attention, ...

Answer: Actually, as you'd expect, people really like humorous ads. But, they have proven more appropriate in ads for products that people are not really involved in (that is, products that they don't ...

Thus, the use of humour in advertising must be done with care as it may offend some audiences (Beard 2008). Nonetheless, humorous ads involve expensive bets. Estimates put advertising spending at $157 ...

The mega-company emphasized that the “humorous” commercial will mark a stark return to Bud Light’s iconic Super Bowl ads, which gained notoriety for their levity and occasional brashness.

Whether it was rekindling conversations about classic films or redefining festive magic with a technological twist, take a look at the ads that were the talk of the town this year ...

Want to make your ads more memorable? Make them go viral? Humanise your brand and make it more relatable? Humour is your friend. Or it can be your enemy. If you’re not careful, you could offend your ...

Kantar findings show that on average, Christmas ads landed in the top 15% for how funny they were, a 51% increase from 2022. Almost a year later, in Kantar's October 2024 research, there was a ...