The advent of neuromarketing—a subfield of marketing combining neuroscience and marketing—is at the forefront of this ...

The growing adoption of neuromarketing is reflected in the rising global investments in marketing. According to Statista, in ...

Middle Tennessee State University assistant professor of marketing Gaia Rancati takes pride in preparing her students for the fast-paced technological changes in the growing field, which is why she ...

There are several considerations for a purchase that cannot be captured by neuromarketing . This means appropriate usage of the science will yield results. Advt Digital marketing, Performance ...

As 2024 draws to a close, CDT editors are compiling a series of the most notable content (Chinese) from across the Chinese internet over the past year. Topics include this year’s most ...

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Roger Dooley is a speaker and author who covers science-based business strategies. He builds on behavioral science, AI, and neuromarketing to create practical business solutions.

Social media marketing can be an incredible tool for business growth when done well, however it’s also an ever-evolving landscape that requires expertise, strategic thinking and creativity to reach ...

Digital forms of money could be a boon for emerging market and lower-income economies if the transition is well managed and regulated Digital money has the potential to transform the financial sector.